Powering Your Magento eCommerce Website with a Better Magento Alternative — 2024 Top Options for B2B, B2C, D2C
Managing your online store is quite challenging, and the wrong choice of eCommerce platform makes this task even more difficult. The most popular platform doesn't always mean the best one - this is just the case with Magento's e-commerce solution. According to our experience and the experience of thousands of business owners, Magento is slow, costly, difficult to deal with, and not scalable.
Let’s review Magento alternatives and consider moving your storefront to one of the better platforms. This guide will help you with the right choice, explaining everything you need to know about what Magento offers, how to improve customer experience, and why it's worth considering some other ecommerce solution, including headless commerce.
Moving from Magento — Some of the Possible Drivers
Even though $100 billion is an annual Magento turnover, this platform has some limitations that thousands of Magento stores owners complain about. Of course, for some of users Magento is the perfect ecomerce, but Magento comes with some of the cons you should know. Learn more about Magento:
- Magento is not designed for begginers. You should already have some eCommerce store management and technical background to unlock all the platform opportunities.
- Magento can be slow, so you should look for additional performance-boosting tools to improve the overall experience.
- Users are also disappointed in the support team. At a critical moment, when you need help, there is a chance of not reaching support.
- Magento is quite costly — the price starts at $1600 per month. It raises if you want an updated version of Magento , Magento extensions etc.
- Moving from any version of Magento will also be challenging so making the right choice among other open source alternatives is essential.
The Most Powerful Magento Ecommerce Competitors — Main Pros and Cons of each of most-known ecommerce platform Revealed
So, let’s review other eCommerce platforms like Magento to make a fully-informed choice on which platform (or possibly none?) best meets your new business needs.
Below is the list of the platforms we are going to compare:
- Shopify
- BigCommerce
- Volusion
- Ecwid
Shopify- one of the most popular ecommerce platform if you want to integrate your commerce with any available extension
Considering the platform's popularity, well-thought-out business logic, and a good set of functions for creating, promoting, and maintaining an online store, Shopify rightfully takes first place in the list of Magento alternatives.
The platform is used by 500,000 businesses across the globe, has 1,2 million users, and operates in 175 counties. These figures are already enough to attract the attention of the pickiest business owners.
Moreover, the platform developers are constantly working on new features and products within the system to meet the changing business needs. So, let’s look at this platform's main pros and cons.
Pros
- A powerful Point-Of-Sale (POS) system that makes it easy to combine and streamline the experience of users online and offline
- Data export from CSV files is quite easy
- Flexible product shipping settings
- Multilingual website development opportunities (within $79 subscription)
- Abandoned shopping cart management features are available in all of the paid packages
- In-build email marketing features (2500 subscribers come for free)
- Powerful analytics plus visual reporting opportunities
- Free trial available
Cons
- No drug and drop functionality
- The product images you will upload should have the same sizes and dimensions to make the users' impressions holistic. Pre-editing of your photos will take some time.
- Lack of flexible and Google-friendly SEO settings for your online business
- Blogging features are quite basic but enough for SEO promotion
- There are only 9 free templates; however, the choice becomes wider with a paid plan.
Pricing
As for the pricing, the platform's cost is quite affordable, even for small and aspiring businesses. Even the Basic Shopify subscription is enough to get all the necessary online store setup and promotion functions.
There is also a Shopify Light tariff for $9 per month, and customized pricing opportunities for large enterprises. Thus, Shopify may be one of the good alternatives to Magento enterprise.
However, keep in mind that they charge 0,5-2% depending on the package from each transaction you make using any other payment method other than Shopify payments.
✓Suitable for:
Dropshipping stores
Maturing startups ready to invest in paid and advanced functionality
- Big online stores planning to expand their assortment since the number of products you may showcase is unlimited (which is not the case for product variants).
Bigcommerce- great B2B solution if you do not want to use Magento anymore
Bigcommerce is one more popular software as a service (SaaS) product that should be reviewed in the list of similar to Magento platforms. The list of features it offers is quite similar to the ones provided by Shopify, however, there are some differences when it comes to the product page
Pros
- The platform is easy to get started with
- The choice of templates for your store is quite good.
- There are very flexible product options. This is also a competitive edge over Shopify where only 3 options are available.
- No transaction fees regardless of the subscription plan you choose but there are sales limits per each ($50,000 - $400,000 per month, plus negotiable sales limit in an Enterprise tariff)
- Flexible abandoned card management; automatic email sending features.
- Great multilingual and multi-currency features
- Flexible shipping settings
- The eCommerce website powered by Bigcommerce will also have good opportunities for SEO promotion. You may easily edit metadata, URLs, and manage your pages interlinking.
- There is an image optimization feature (which is one more benefit over Shopify).
Cons
- Reaching out to the support team will be challenging
- Free templates are quite similar to each other but still nice
- Subscription fees aren’t immediately visible on the website.
Pricing
As for the cost, the pricing policy is the same as Shopify’s one (but there is no Light plan for $9). There are also custom pricing offers for enterprises.
✓Suitable for:
- Online stores striving for creating great layouts for their products and cutting costs on the transaction fees
- Dropshipping businesses
- Online stores with great assortment and a lot of different opportunities within one product (colors, sizes, and other parameters) since the number of SKUs per product is 600.
Prestashop- the one you can consider if you do not choose Magento
Prestashop is a rather specific tool, and
However, as for the functionality provided for your store, there is no cause for complaint. Prestashop comes with all the necessary features, that is, the only thing you can suffer from is design and
Pros
- The product comes for free, plus there is a demo version.
- There is quite an active community and a lot of training materials (while the support team is quite difficult to reach).
- Prestashop is an open-source platform, thereby you may do everything you want with it, if you have the necessary skills, of course.
- After you have coped with design and
customization , managing your store becomes an easy, enjoyable, and effective process with Prestashop. - There are a lot of useful features for everyday online store operations, customer retention, and inventory management.
Cons
- Even despite good
personalization opportunities, some apps may still be compatible with Prestashop. - You should be ready for investing your time in customizing your store, paying for different add-ons, or paying for them plus the help of professional developers.
- The cost of the above-mentioned additional tools may be quite high but their usage can be still essential.
Pricing
The tool comes for free; the price for additional solutions for
✓Suitable for:
- Selling physical or digital goods can be equally effective with this platform.
- As for the business scale, it can be a good choice for small and medium businesses whose owners are ready to invest time and money in store’s
customization .
Volusion - easier than Magento 1, Magento 2 and any other solution
It is not the most popular, but one of the very first eCommerce systems on the digital market. Therefore, it would be wrong to miss this platform in our Magento alternatives overview. Even despite its 20+ years of presence on the market, it still has a lot to offer retailers.
Pros
- There are all the necessary functions for online store management like product presentation and variants, payment integrations, customer reviews, an abandoned shopping cart management, SKUs, coupon and barcodes, shipping and taxes calculations, product data export and import, reporting, and analytics.
- There is a Shopify-like Point of Sale system, however, it is accessible from desktop only.
- There are no transaction fees.
- The platform focuses on security and convenient data management as well. There is an automatic backup function, however, there is no two-factor authentication.
- The tool is quite good for SEO promotion.
Cons
- There is a limited amount of templates to choose from (only 11 themes). Paid templates are costly - $180 per each.
- The tool is perfectly suitable for American companies. Businesses from other countries may face some difficulties.
Pricing
As you may see, the prices are quite affordable and attractive. The tariff plans are very flexible, and even the personal tariff is enough for a small online store since there are 100 products you may showcase and a $50,000 annual turnover limit. As for the more advanced packages, they have all the necessary and a lot of advanced eCommerce features.
✓Suitable for:
- Companies selling physical goods since selling digital products is quite challenging. Small to large businesses since there are flexible subscription options and the number of products you may sell - from 100 to unlimited.
Ecwid - free alternative for Magento commerce
The competitive advantage of this tool is that you can use the free version for as long as you want. If the set of free functions is not enough, then there is no problem to start using a suitable package. To get started with Ecwwid, you need to register and start setting up your store. Here you can both adapt an existing site for e-commerce and create a project from scratch using Instant Site.
The free version of the product allows you to sell up to 10 products, which can be an advantage for those who are just starting their journey in e-commerce. However, for those who are confidently on their feet, such a restriction will force them to use a paid tariff plan. In general, this is a very interesting and decent product that has enough features to run your e-commerce business simply. What else do you need to know about this product? Let’s dwell on the pros and cons in more detail.
Pros
- There is quite a decent feature set in a free plan.
- There are all the essential features for e-commerce which include tax calculators, product management, and shipping options.
- There are also various payment systems for accepting payments.
- The tool is suitable for those who work on a dropshipping basis.
- There is an availability of plugins for integration with various platforms.
- The presence of POS functionality to create an additional offline store.
- Ecwid App Store has many useful tools for e-commerce as well.
- There is the ability to create a multilingual online store.
- Selling digital products/services is quite easy too.
Cons
- There is a limited number of templates.
- The free plan does not have the necessary features for SEO promotion.
- There are not enough features to create a complete website.
- Numerous features will work only with additional third-party party integrations.
Pricing
This platform offers 4 tariff plans, one of which is completely free and has no time limit. All subsequent plans range from $15-99, which vary in both features and product restrictions.
✓Suitable for
This tool is good for those who do not have the extra funds to start an eCommerce business. The basic tariff plan is enough to test how everything works and make a final decision on the suitability of this platform for your business.
- Suitable for existing sites from popular CMS (WordPress, Joomla, and so on).
- Suitable for a dropshipping business.
- Suitable for small and medium-sized businesses.
- Suitable for selling physical and digital products.
Top Companies Like Magento — The Comparison Chart - Magento ecommerce vs. another ecommerce platform
Magento | Shopify | BigCommerce | |
Ease of setup | Even despite the fact that it is free to download, setting Magento up requires technical skills and usually done by programmers. | Shopify is quite easy to set up but sometimes challenging to work with. | As well as Shopify, BigCommerce is quite a user-friendly tool. The onboarding experience will be seamless since every user automatically gets BigCommerce guides, how-tos, and tutorials. |
There are no in-build templates. Instead, all of them are created by third-party developers and come for a fee. However, you may create your template from scratch if you have web design and coding skills. | There are 9 free templates each of which comes in 3 different versions, plus you may buy advanced themes for $100-180. In the latter case, there are 64 templates to choose from. Coding skills are necessary to customize each of the themes. | There are 12 free themes and 140 paid ones; each of which comes in different variants. Users note the limited choice of the fonts compared to Shopify. | |
Embedded payment system | PayPal/Braintree is set up by default; there is a possibility to embed a third-party payment gateway. | Shopify comes with a payment system built-in but there are transaction fees if your store is integrated with the third-party payment gateways. | Paypal is offered by default. There are no transaction fees but there are sales limits. |
Marketplaces and social media integration | You may integrate your Magento website with third-party apps like MailChimp, ZenDesk, and others. | There are flexible Facebook and Instagram integrations; for example, you may make your Insta post easily shoppable with Shopify. Plus, there are a lot of dropshipping apps to integrate and seamlessly place an order for your supplier. | There is an AliExpress dropshipping integration. Also, you may integrate your eCommerce store with other SaaS solutions like MailChimp, ZenDesk, and SalesForce. There are built-in blogging features as well. |
Support | There are a lot of issues with the support team. | The support team is easily accessible, however, they are helpful only when it comes to dealing with the platform itself. If you need to customize or code something, there is almost no sense in relying on the customer support service. | To get in touch with a support team, you will firstly need to “take a quiz” and try to solve your issue on your own with the help of their FAQs and support pages. |
Price | Free trial for 14 days; $9-299 per month, plus customized pricing tariff is available. | $29-299 per month. You may use the platform for a month for free after paying for a subscription. | |
Users Reviews | 3,9 out of 5 | 4.7 out of 5 | 4,2 out of 5 |
PrestaShop | Volusion | Ecwid | |
Ease of setup | PrestaShop is free and easy to download but is quite difficult to customize. | Volusion is not very intuitive, however, there are a lot of guidelines to be followed. Also, you may always ask the support team for help. | To start using the product, you must go through the registration process. In terms of ease of use, those with admin consoles experience will find it easy to use this tool. |
There are only 11 templates to choose from for free and they are quite simple and standard. Or, you may choose from the paid ones that look more advanced ($180 per theme). | The tool allows you to easily adapt your existing website for e-commerce. Unlike most other SaaS platforms, there is just one theme here. However, it is possible to customize the themes using the editor, apps, and third-party theme developers. | ||
Embedded payment system | There are more than 250 payment gateways. Also, there are no fees and commissions. | There is an embedded Volusion Merchant Program, plus 30+ payment providers to choose from. | The tool supports over 50 payment systems, and the platform itself will not charge a transaction fee. Commission payments will depend on the payment system you will be using. |
Marketplaces and social media integration | You may integrate PrestaShop with anything you want, however, some users complain that certain modules turn out to be incompatible (but you still need to pay for an integration). | There are Amazon and eBay integrations within Business and Prime tariffs. Social media integrations are also available regardless of the package. | The tool allows you to sell products on social platforms such as Instagram, Facebook, and so on. Apart from social networks, there are no problems with integration with Amazon or eBay. The platform also provides personal sales of goods using Vend, Square POS, and Clover. There is also an integration with Google Analytics. |
Support | With Prestashop, relying on yourself or at least on the help from the community makes more sense than paying for getting assistance from their support team. What’s more, paying for support looks like some kind of a hidden payment while the product is claimed to be free. | The support team is very friendly and fast-working. The users of the Prime package may connect with a dedicated support manager, and Business users have priority servicing. | As for the support service, it could be better. To get advice via phone call, you need a paid tariff plan. However, you can submit a request via email regardless of your plan. Hence, it is easier to find answers on the forum or in the guides section that all users can download. |
Price | The tool comes for free, but you should pay for various add-ons to customize your project and offer your users the experience they want. | $29-299, plus a customized pricing plan. Also, there is no free tariff but there is a demo version you may use for 14 days. | Besides the free packages, there are other offers, as the free one allows you to sell up to 10 products. There is a $15 package that allows you to sell up to 100 items. The next $35 package allows you to sell up to 2500 products. The last $99 package has no product amount restrictions. |
Users Reviews | 4.3 out of 5 | 4 out of 5 | 4,8 out of 5 |
So, what are the best alternatives to Magento? The right answer is as follows.
The best choice is the one that suits your business needs while providing flexibility, customizability, and UX improvement opportunities at low cost and with little effort. Headless eCommerce fully meets these requirements.
Headless eCommerce Benefits and Opportunities You Should Consider if you want to power up your Magento commerce
Can headless eCommerce be the best alternative to Magento? Surely, it can.
What’s more, it can be a great option even when compared to other, more user-friendly, and affordable eCommerce platforms.
The essence of the headless eCommerce approach is separating your frontend from the backend to make the first more flexible, lightweight, and API-driven.
So you may leave your backend in Magento and create whatever you want front-end with a headless storefront.
This approach opens up the following beneficial opportunities:
- Better performance of your website since your frontend is as fast as the APIs transfer the necessary data. So, this is the way to overcome the slowness of some eCommerce platforms.
- The fast work of your website is equally great for your customers, your level of sales, and even your SERP positions.
- Headless eCommerce opens up a lot of opportunities for
customization and better response to the changing market conditions since you need to make changes in your frontend only.
Conclusion for every ecommerce website
There can be a lot of alternatives to Magento you may try. However, the eCommerce industry is rapidly changing towards the headless approach that opens up more room for flexibility,
Get in touch with us to find out more details, try a demo!